Behaviour modelling

Characterising User Content on a Multi-lingual Social Network

Social media has been on the vanguard of political information diffusion in the 21st century. Most studies that look into disinformation, political influence and fake-news focus on mainstream social media platforms. This has inevitably made English …

Stop Tracking Me Bro! Differential Tracking Of User Demographics On Hyper-partisan Websites

Websites with hyper-partisan, left or right-leaning focus offer content that is typically biased towards the expectations of their target audience. Such content often polarizes users, who are repeatedly primed to specific (extreme) content, usually …

Like at First Sight: Understanding User Engagement with the World of Microvideos

Several content-driven platforms have adopted the ‘micro video’ for-mat, a new form of short video that is constrained in duration, typically at most5-10 seconds long. Micro videos are typically viewed through mobile apps, andare presented to viewers …